Points of growth
A podcast about the AdTech industry and its controversies, tools, and trends. Powered by Yango Ads
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Vietnam’s Superapp Boom: What Marketers Can Learn
Vietnam is one of the world’s most mobile-first economies. How is this reshaping how consumers and brands interact with mobile apps?
Episode 9Oct 08, 2025 -
Personal Data in Exchange for Relevance: How AI Masks Its Invasiveness in Marketing
What role does AI currently play in marketing — is it best kept in the back-end for targeting and budget optimization, or should it also make ad creatives? The eight episode of Points of Growth podcast dives into the topic.
Episode 8Sep 23, 2025 -
Ignacio Ortiz, X3M: “AdTech used to be free — and that was a mistake.”
Meet the new season of Points of Growth podcast. In it, Yango Ads professionals talk to global advertising and monetization experts who shape the ever-changing landscape of AdTech.
Episode 7Sep 09, 2025 -
From Entry to Belonging: Winning Emerging Markets
In this episode of Points of Growth, the conversation turns to one of the defining business questions of 2025: how can global brands expand into emerging markets in a way that truly resonates with local consumers?
Episode 6Aug 12, 2025 -
Inside the Shifting Landscape of Mobile Ads Across Global Markets
In this episode, the conversation turns to a critical question for 2025: how can apps monetize effectively without compromising user experience?
Episode 5Jul 30, 2025 -
Are We Measuring What Matters? A New Look at KPIs in 2025
Tune in to the fourth episode of the Points of Growth podcast to hear why the KPIs you’ve always trusted might not be telling the full story.
Episode 4Jul 25, 2025 -
Monetize Without Compromise
What are the different ways to monetize your app in 2025, and how exactly do they work? How do you know which strategy to choose and follow?
Episode 3Jul 25, 2025 -
The Advertising Toolkit You Actually Need
Tune into Episode 2 of Points of Growth podcast by Yango Ads, where we share real-world insights on building the right advertising toolset in 2025.
Episode 2Jul 25, 2025 -
Inside AdTech: A Fresh Look at Industry Shifts
Points of Growth is a podcast about the AdTech industry and its controversies, tools, and trends. Powered by Yango Ads.
Episode 1Jul 25, 2025