Discover how Eficaz Marketing’s partnership with Yango Ads Space helped its client, FutFanatics, achieve outstanding sales and revenue growth — in just two months.
About Eficaz Marketing
Eficaz Marketing began as an ecommerce consultancy and has grown into a full-service growth marketing agency. Over the past nine years, Eficaz has helped accelerate over 500 businesses and executed more than 1,000 ecommerce projects across industries, distribution, and retail sectors.
About FutFanatics
FutFanatics is an ecommerce company specializing in sportswear and merchandise, including authentic jerseys from soccer clubs in Brazil and around the world.
Meet Aline Gregorato from Eficaz Marketing
|
Aline Gregorato |
“Our clients value the security of investing in a tool that guarantees tangible results, avoiding worries about unsatisfactory returns. This often reduces the insecurity associated with larger investments in advertising.”
|
The challenge
Eficaz’s clients needed a media platform that could guarantee a strong return on investment while minimizing the risks associated with high advertising costs. They sought a solution that would offer clear cost predictability and measurable performance.
The solution
Eficaz identified Yango Ads Space as a powerful platform offering a unique Cost per Acquisition (CPA) model. This approach provides clients with clear conversion cost predictability and the assurance that they only pay when a conversion occurrs. With this increased confidence, clients are more comfortable testing new advertising strategies and scaling budgets effectively.
The results
Eficaz launched a Yango Ads Space campaign for its client, FutFanatics, and achieved remarkable outcomes within the first two months, July–August 2024.
| +108% Incremental sales |
+89% Incremental revenue |
+708 Conversions |
| 7.8 Average ROAS |
$23K+ Revenue, USD |
|
Leandro Bocalon |
“When Yango Ads arrived at Futfanatics, the proposal was to bring qualified traffic to our ecommerce store of over 15,000 products, from the most diverse niches and audiences. And it really happened. Today, Yango Ads is our number 1 source of new users.” |
|
Jessé Benedito |
“Our partnership with Eficaz and FutFanatics demonstrates the perfect synergy between cutting-edge AI technology and local expertise. Working closely with agencies like Eficaz allows us to fine-tune campaigns for maximum relevance and impact. We are excited to continue driving business growth for brands in Brazil.” |
